Kenny Simpson is the head football coach at Southside High School in Batesville, Arkansas, where he currently leads the program and oversees all phases of team development. As head football coach, Coach Simpson is responsible for building culture, coordinating staff, and directing both offensive and defensive strategy. He is also the author of several books on the Gun Wing-T, preparation, discipline, and long-term program growth.

Simpson’s coaching journey reflects steady advancement through assistant positions before earning the opportunity to become head football coach. Along the way, Coach Simpson contributed to competitive seasons and postseason appearances, establishing a reputation for innovation and player development. His background includes coordinating offensive systems, mentoring quarterbacks and skill players, and structuring offseason training plans designed to maximize performance.

Tactically, Coach Simpson is known for a structured yet aggressive Gun-T offensive philosophy paired with disciplined 3-4 defensive principles. As head football coach, he values tempo, spacing, and adaptability while ensuring fundamentals remain the foundation of success. Kenny Simpson prioritizes teaching players the “why” behind each concept so execution is rooted in understanding rather than memorization.